Have you been feeling a disruption in the produce marketing atmosphere? You’re not alone. The industry is seeing monumental change in consumer purchasing behavior and retail formats. Marketing professionals like you are responding with electrified brand strategies like never before. United Fresh has the tools you need to harness that energy into brand success.

BrandStorm™ is a project of the United Fresh Produce Marketing & Merchandising Council, where produce marketers, both green and seasoned, come together under one cloud. Learn to disrupt your marketing mix with new creative ideas, prepare for marketing success as well as brand hurdles and hear the trends and drivers that are moving the brand relationships into new, uncharted territory at this one-of-a-kind event where you will meet, share, discuss and explore new developments and exciting advancements in produce marketing.


A New Weather Alert Has Been Issued For BrandStorm 2017 

Now through September 1, 2017, BrandStorm registrants will be eligible to win an exclusive Namestorming Session with 2016’s Closing General Session presenter, Eat My Words Founder & Chief Innovation Officer, Alexandra Watkins - a $2,000 value! With more than 500 naming projects to her name, Alexandra has mastered the process of creating a name for your new product or company that will stand strong for years, no matter the weather conditions. Register today for your chance to see exactly what's in a name!